What happens if I don’t comply with the Canadian Anti-spam law? The financial penalties for non-compliance can be stiff – up to $10-million for corporations and $1-million for individuals. Starting in 2017, individual recipients in Canada can sue senders of un-permission based mail and claim damages of $200 per message. Are you being pro-active? Have [...]
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No More Forwarding to a Friend E-mails Allowed
The new Canadian Anti-Spam Law as come into effect and for a lot of business owners it’s very confusing as to what you can and can not do when it comes to e-mail marketing. I’ve been posting updates for you to make it easier to digest. Here’s a new rule you need to comply with [...]
Obtaining Consent Tips-Canadian Anti-Spam Law
Canada Anti-Spam; Sending out notices to get permission from your contacts is necessary today. The laws in Canada have changed. Providing them with an easy 'Say Yes' clickable button is great. Having them sign up for your newsletter as the only option while requesting permission, not so great. If you have an e-mail contact outside [...]